Zeal Optics Marketing & Team Manager Mike Lewis on The Sessions @ SIA - Snowsports Industries America

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Zeal Optics Marketing & Team Manager Mike Lewis on The Sessions @ SIA

July 9, 2015 | 0 Comments

Zeal has made its name in the eyewear space from its range of sustainable products, which continues to expand each year. The entire sunglasses line is now made from plant-based materials, which means they are petroleum-free. This plant-based substance also enhances the end-product, with improved clarity and lightness, according to Marketing & Team Manager Mike Lewis.

The goal for Zeal is to move the goggle collection onto the same exact program, although that presents some challenges: “Goggles are such a small niche industry. There’s three factories that are making them. It’s hard without economies of scale  to bring new materials in, and get factories to take that on. We are reaching out to other goggle manufacturers to try to get them to pledge to demand more sustainably sourced straps; there are so many recycled materials out there that makes this very doable if that economy of scale is there and people are insistent on it.”

The Sessions @ SIA: Mike Lewis from Zeal Optics

Zeal_Sessions

With 30 videos total, stay tuned for more to come this summer and fall; Capita’s Blue Montgomery, Burton’s Jeff Boliba, Todd Richards with Quiksilver, and TEN’s Gerhard Gross to list a few.  TransWorld Business, TransWorld Snowboarding, Snowboarder and SIA will host the video series.

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