Photo: Sofia Jaramillo


Partner with SIA or Snowbound to gain credible access to the winter outdoor community and a diversity of winter enthusiasts

Snowbound Festival Image

SIA offers partnership packages for companies seeking ways to connect with the winter outdoor industry during the season and the winter outdoor enthusiast community year-round. Partnering with SIA gives you unique and credible access to the winter outdoor industry, while at the same time showcasing your support of SIA and the winter outdoor community. 

SIA’s membership includes over 600 snow sports suppliers, retailers, resorts, sales reps and other industry professionals. Our database reaches over 30,000 industry professionals - many of who hear from us via our weekly newsletter, “First Tracks” and targeted emails.

Partnership opportunities include SIA’s in-person and digital educational platforms, events, industry insights properties and targeted advertising. Most opportunities are accelerated across our marketing channels, email, PR, website, social, newsletter, etc. to increase their targeting and reach.

Snowbound Festival provides SIA members, and the greater winter outdoor industry, with direct access to a community of diverse winter enthusiasts. Snowbound Festival is year-round digital platform as well as a series of in-person premium, inclusive and immersive cultural experiences. These festivals are the ultimate destination for the latest products, winter outdoor brands, legendary athletes, top resorts, the latest films, music, art, food and much more.

Partnership opportunities with Snowbound Festival include in-person, online, membership, newsletter, social media and affiliate marketing.

If you’re interested in a partnership opportunity with SIA and/or Snowbound Festival, please contact Stefanie Luciano, Director of Membership Relations and Strategic Alliance at [email protected] or Gregg Thayer, Membership Relations and Business Development at [email protected]