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Winter Sports In Focus: Consumers, Categories And Best Practices for Success

January 19, 202110:00am MST

Winter Sports In Focus: Consumers, Categories And Best Practices for Success

2020 has been a year of uncertainty and rapid change. In this session, Laura Hills, NPD Industry Analyst, will share the latest retail sales trends shaping the winter sports market this season. In addition to highlighting the key dynamics behind season-to-date performance, Laura will integrate input and guidance from industry experts on data best practices and trade show preparation. This presentation will unpack consumer trends based on our latest data and industry expertise so you can pinpoint emerging categories and brands, benchmark performance, and adapt your marketing and merchandising strategies to strive for growth.

Speaker: Laura Hills, Industry Analyst, The NPD Group

To register for this event, you must first register for Outdoor Retailer Winter Online through the registration link below (registration is free for all). If you are already registered, the link will take you to the education registration page. You can watch this event live, or if you miss it, you can watch it on-demand through March 19, 2021.