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Education Category: Sales & E-Commerce

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Beijing Winter Olympics 2022: Updates, opportunities and solutions for snowsports brands

September 28, 202111:00am MT

In a few short months, the eyes of the world will descend upon Beijing, as China plays host to the 2022 Winter Olympics in February. With China’s government indicating that development of a winter sports culture has become a nat...

SIA at Summer OR 2021 - The Intersection of Technology and Innovation

August 11, 20211:00pm MT

Over the past year we have all adopted new technologies and innovated our businesses at a rapid pace. Let’s look at what works and is here to stay for the long haul. We’ll also look at current trends, best practices and what...

SIA at Summer OR 2021 - The Boom Is Just Beginning

August 10, 20212:00pm MT

The pandemic has given the outdoor industry a tremendous gift: a new generation of outdoor enthusiasts looking to get more involved and connect with the community around their sport. Hear how the outdoor, snowsports, and bike indu...

The Impacts of COVID-19 on Snowsports Consumers

August 4, 202111:00am MT

Join us for a high-level overview of the latest SIA Consumer report. This session will broadly answer the following questions: What outdoor activities have snowsports consumers participated in over the last year? How did their exp...

Learn how to Crawl, Walk and Run with eCommerce

June 3, 202110:00am MT

Just starting out in eCommerce? Or maybe you are expanding? Either way, you likely have a lot of questions. Where do you start? What solution is best for your business? What makes the most sense for my business and audience? Join ...

The State of Retail in 2021

May 12, 202111:00am MT

In this session, we will review the trends that are shaping the future of commerce—connected sales channels, finding new ways to acquire customers, flexible business models, post-Covid predictions and making supply chains more e...

WPIC x SIA: China E-commerce Accelerator for Snowsports Brands

March 24, 202111:00am MT

Snowsports have been growing in popularity for some time in China, and the market is set to skyrocket as the 2022 Beijing Winter Olympics approaches. WPIC’s China E-commerce Accelerator Program was created to help brands cap...

Stop, Start, Continue: 5 Lessons Retail and Travel Brands Should Carry Into Post-COVID Marketing

March 2, 202110:00am MT

With the effects of COVID felt intensely by consumers and brands alike, there’s plenty to discuss about how consumer and brand behavior changed in 2020. Booyah Advertising’s Retail & Travel Group Director Cailin Fisher...

Store Inventory: Driving A New Wave Of Digital Marketing Technologies, Presented In Collaboration With Lynkem

January 19, 20213:00pm MT

Live inventory from specialty retailers, franchises, and brand stores provide a gold mine of business intelligence. You can learn in real-time about consumer trends, buying behaviors, and potential marketing opportunities. In this...

Without A Plan It's Just A Wish, Presented In Collaboration With The Wealthy Retailer, Inc.

January 12, 202110:00am MT

Are you wondering what tools the most successful independent retailers are using to navigate these uncertain times? Dan Holman and Scott Smith, both veteran merchandise planners, will tour you through the tools used to plan your b...