Group

Education Category: Insights

Back to Education Library

U.S. Retail And Consumer Trends Presentation, Presented In Collaboration With The NPD Group, Inc.

January 21, 20219:00am MT

Join us to see where the marketplace is going and what your customers are thinking. This popular presentation will help you understand current market trends and dynamics, explore who is coming into your stores, and discover what d...

Consumer Insights In Light Of COVID, Presented In Collaboration With Corona Insights

January 20, 202111:00am MT

See how this snow season is trending based on early data, and how it is comparing to our initial expectations. Presented in partnership with Corona Insights. To register for this event, you must first register for Outdoor Retailer...

Store Inventory: Driving A New Wave Of Digital Marketing Technologies, Presented In Collaboration With Lynkem

January 19, 20213:00pm MT

Live inventory from specialty retailers, franchises, and brand stores provide a gold mine of business intelligence. You can learn in real-time about consumer trends, buying behaviors, and potential marketing opportunities. In this...

Winter Sports In Focus: Consumers, Categories And Best Practices for Success, Presented In Collaboration With The NPD Group, Inc.

January 19, 202110:00am MT

2020 has been a year of uncertainty and rapid change. In this session, Laura Hills, NPD Industry Analyst, will share the latest retail sales trends shaping the winter sports market this season. In addition to highlighting the key ...

United by Winter: Moving the Winter Community Forward

October 6, 202012:00pm MT

We have experienced significant change in the winter outdoor industry, including SIA. And whether COVID, climate change or consolidation; or new consumers, new technologies or new ways of doing business, change is inevitable but a...

Selling The Backcountry Responsibly

October 8, 202012:00pm MT

Last March, after the sudden closure of resorts due to COVID, followed by multiple snow storms, participants were looking for other options to get on snow. The backcountry became very crowded, touring gear sold out, there were too...

Navigating Change Series #4: Why Cause Matters: Consumer Loyalty in Purchase Decisions

August 13, 202012:00pm MT

Overview: New research shows outdoor enthusiasts care deeply about protecting the planet and spend with brands that share their beliefs and values.

Navigating Change Series #2: The Values and Cents of Sustainable Recovery

July 30, 202012:00pm MT

Overview: The pandemic derailed some consumer trends and accelerated others for the outdoor industry.