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Brands On A Mission - Collaboration For A Cause, Presented In Collaboration With The Share Winter Foundation

January 21, 20212:00pm MT

Your consumers want to know where you stand, but how do you authentically demonstrate your commitment to community and social justice? Join our panelists for a discussion on how to collaborate and communicate your brand’s co...

Welcoming New & Diverse Participants to the Winter Community

December 3, 202012:00pm MT

COVID-19 has energized people to get outside in unprecedented numbers. How can the winter community be more welcoming and inclusive in effort to expand winter sports participation among new, casual and diverse participants. As a n...

United by Winter: Moving the Winter Community Forward

October 6, 202012:00pm MT

We have experienced significant change in the winter outdoor industry, including SIA. And whether COVID, climate change or consolidation; or new consumers, new technologies or new ways of doing business, change is inevitable but a...

Selling The Backcountry Responsibly

October 8, 202012:00pm MT

Last March, after the sudden closure of resorts due to COVID, followed by multiple snow storms, participants were looking for other options to get on snow. The backcountry became very crowded, touring gear sold out, there were too...

Navigating Change Series #4: Why Cause Matters: Consumer Loyalty in Purchase Decisions

August 13, 202012:00pm MT

Overview: New research shows outdoor enthusiasts care deeply about protecting the planet and spend with brands that share their beliefs and values.

Navigating Change Series #3: Sustainable Operations = Sustainable Recovery

August 6, 202012:00pm MT

Overview: How do you adapt business operations in an unpredictable, stop-and-start economic environment? Learn ways to up-level your operations while maintaining a sustainable mindset.

Navigating Change Series #1: Intersection of Environment & Diversity

July 23, 202012:00pm MT

Overview: Diversity – racial, gender and cultural – is now front-and-center in our national conversation.