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Education Category: Advocacy

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Supply Chain Challenges and IP: How Your IP Strategies Can Deliver in the Current Global Trade Environment

August 5, 202112:00pm MT

As the U.S. outdoor industry enters a post-COVID world, disruptions in the global supply chain are among the many challenges Outdoor Brands have and continue to face. Outdoor Brands must consider various business strategies to pre...

The Connection Between Climate Change And Equity

June 24, 202111:00am MT

Climate change poses the greatest threat to those least responsible for it, including low-income and marginalized communities. So as we transition to a net-zero economy and build back better, it’s critical that we do it in a way...

ClimateUnited Week - “Carbon Reporting: Are We Ready, Where Do We Start?”

April 21, 202111:00am MT

SIA’s ClimateUnited Week, in partnership with The Underswell So we’ve talked about the why, we know the time is now, and you’ve laid some groundwork, but we can’t improve upon what we don’t measure. It’s time to qu...

ClimateUnited Week - “Identifying, Creating and Sharing Sustainability Stories From Within Your Brand”

April 20, 202111:00am MT

SIA’s ClimateUnited Week, in partnership with The Underswell Today’s winter outdoor industry consumers are asking what brands are doing in the areas of sustainability and climate change. What you share and the tone you use...

ClimateUnited Week - “Why Climate? Why Now?”

April 19, 202111:00am MT

SIA’s ClimateUnited Week, in partnership with The Underswell Addressing climate change is an imperative for every business in the winter outdoor industry. But let’s back up a second and talk about all the reasons why. ...

A Small- and Medium-Sized Business Approach to Climate Action

March 31, 202111:00am MT

Every business in our industry can be part of the climate solution. But for some small- and medium-sized companies, tackling climate change can sometimes be a more of a challenge. At SIA, we know that there isn’t a one-size-fits...

Climate Solutions 101: Putting A Price On Carbon

February 23, 202110:00am MT

Solving climate change depends on us reducing carbon emissions, and you’ve most likely heard about how putting a price on carbon is one way to let the market drive those emissions reductions at-scale. But what does “putting a ...

You’ve Got A Patent (or trademark)! Now What?

February 16, 202110:00am MT

Discussion covering utility patents, design patents, and trademarks, including details on patent marking, monitoring competitors, watching out for knockoffs, having a plan for patenting new inventions and launching new brands, dev...

Industry + Intelligence Keynote: An Interview with Gus Kenworthy

January 19, 202112:30pm MT

Gus Kenworthy is one of a kind, not just for his skiing, but for his personality, determination, advocacy, and heart. Born in Chelmsford, Essex, UK, Gus’ family moved to Telluride, Colorado when he was 2 and began skiing shortly...

ClimateUnited: A New Definition Of Corporate Climate Leadership

January 22, 202111:00am MT

How do we really define corporate leadership on climate? If we’re going to address the climate crisis with the speed and scale necessary, it’s imperative that every business expand their vision, looking beyond simply reduc...