Industry Resources


Welcome to SIA's COVID-19 industry hub, an online resource for members to become better educated about the evolving coronavirus issue on our industry, and a content source of best practices and learnings to minimize its impact on our businesses. This is also a place where we're bringing the community together and enabling discussion.

To facilitate a conversation amongst industry peers, we've set up a closed group on Facebook. This is an opportunity for all of us to collaborate, trade best practices and ideas, and ask/answer questions in order to optimize your business in this difficult time. A few rules – no antitrust and no collusion here. Be nice, be supportive and really try to help each other during these unusual times.

If you're feeling a deep sense of uncertainty now, you're not alone. Let us help. Please keep coming back to this page, as it will be evolving daily.


Small businesses that have been financially impacted by the coronavirus since Jan. 31 could qualify for low-interest Economic Injury Disaster Loans of up to $2 million to help meet financial obligations and operating expenses as a result of the COVID-19 pandemic

Please take a look at the SBA and other resources below, or check with your local bank.


The SBA will begin accepting applications on Friday, April 3, for forgivable loans through the Paycheck Protection Program. Find out if you quality and please don't miss this deadline:



Download the BOPIS Curbside Customer Enrollment Guide

Potential Avenues to Insurance Coverage for COVID-19 Losses

NPD: How COVID-19 Is Impacting Consumer Spending

American Apparel and Footwear Association: Important Resources

Employee Rights Guide/Family First Act Guide

How Businesses Are Responding to COVID-19

New York Times: Small Businesses Will Get Help Paying Workers, If They Can Wait

Senate Passes $2 Trillion Aid Package: 5 Things To Know

Senate Passes Coronavirus Bill Requiring Paid Leave

NPD How COVID-19 Is Impacting Consumer Spending

US Chamber of Commerce: Small Business Guide

National Governors Assn.: Coronavirus, What You Need To Know

Employers Can Immediately Provide Tax-Free Qualified Disaster Payments to Employees


What Are Force Majeure Clauses and Why Are They Important Now?

During this very challenging time for businesses, you are well-advised to see if your contracts contain “force majeure” clauses. Force majeure loosely translated means “Acts of God” and these clauses can sometimes excuse or postpone performance of certain contractual obligations. The party seeking to excuse performance under these clauses must cite to a particular event such as fire, flood, war, pandemic, or governmental order that makes performance highly impracticable or impossible.  Most clauses don’t include reference to medical emergencies such as the one that confronts us now, but they do routinely refer to situations where, for instance,  governments ban  business activities which impact performance. Please review your contracts with local counsel to determine if your agreements contain force majeure provisions.


WPIC China E-Commerce Accellerator Program

SNEWS: 10 Coronavirus Crisis Tips For Independent Retailers

National Retail Federation: Coronavirus Resources For Retailers

HBR: Lead Your Business Through The Coronavirus Crisis

Shop Eat Surf: Store Closures Mount, Independents Get Creative

Defending Retail Against The Coronavirus

Starbucks and the Coronavirus, Lessons For All Retailers

More information about Business Interruption Insurance

National Law Review: Insurance Coverage In The Time Of Coronavirus



3 Ways To Manage Coronavirus Risk In The Supply Chain

WPIC China E-Commerce Accellerator Program

Forbes: How To Prepare Your Supply Chain

Harvard Business Review: Prepare Your Supply Chain For The Coronavirus

Sloan/MIT: How Companies Can Respond To The Coronavirus

National Law Review: Important information about Business Information Insurance


SIA joins coalition to protect members and suspend China tariffs.

Let policy makers know how travel has impacted your business (

Please let us know if you have any valuable resources to share. We'll post them here.