Industry News and Features

Snowsports Industries America posts news and information about the snowsports industry - as well as press releases, brand stories and other member-focused blogs here in our news portal. Please forward press releases or any relevant news to SIA here.

A letter from Kristin Carpenter-Ogden, CEO and Founder of Verde Brand Communications

By SIA | January 10, 2019 | 0 Comments

Today’s news headlines are likely causing a bit of anxiety to you right now as a specialty business owner tied to retail. Stories about tariffs, the government shut down and quite an ‘interesting’ stock market are just a few of the gems we’re seeing in our feeds daily. It’s clear we’re heading into another year […]

Everything You Need to Know About the SIA / WWSRA On-Snow Demo

By SIA | January 9, 2019 | 0 Comments

We’re excited to see everyone at Copper Mountain on February 4-5.  To make your trip as easy and productive as it can be, we’ve highlighted six important things you need to know. Most Important. Register! If you haven’t registered yet, please do it now. It’s quick and easy and will save you time later. Just click the […]

Outdoor Retailer Announces New Dates For Outdoor Retailer + Snow Show

By SIA | April 12, 2018 | 0 Comments

New Dates Confirmed from 2019 through 2022.

Outdoor Retailer + Snow Show Lodging

By | October 26, 2017 | 0 Comments

We have gotten a few calls and questions about the lodging in Denver for the new and combined Winter Outdoor Retailer + Snow Show this January 2018. If you are trying to make reservations through the hotels directly, it’s likely that you are being told that they are sold out. Outdoor Retailer has done a […]

Dates Confirmed for Outdoor Retailer + Snow Show, Outdoor Retailer Summer Market and Outdoor Retailer Winter Market Through 2022

By | October 19, 2017 | 0 Comments

Outdoor Retailer and SIA this week announced widely anticipated dates for the 2019-2022 outdoor and snowsport industry tradeshows. Please give us your opinion on these new dates by clicking here! Starting in November 2018, Outdoor Retailer moves to the beginning of the seasonal buying cycles, positioning the national show as the launch event and epicenter […]

Nick’s Notes – September 2017

By Nick Sargent | September 13, 2017 | 0 Comments

Welcome back from summer! I hope you all had an enjoyable time during these hot summer months! I just returned from an exploratory trip to China as a guest of the World Winter Sports Expo. As you may have heard, the Chinese government has declared they will have 300,000,000 skiers/snowboarders by 2022. Even if they […]

Meet Your Outdoor Retailer + Snow Show Sales Team

By SIA | July 11, 2017 | 0 Comments

Hello from SIA’s Membership team – There’s been a whirlwind of activity of trade show news lately and we want to ensure that you are informed, updated and know the who / what / when / where of the Outdoor Retailer + Snow Show. First, we are excited to share the news of last week that Denver will […]

Outdoor Retailer + Snow Show Stays in Denver

By Nick Sargent | July 6, 2017 | 0 Comments

As I am sure, most of you have seen, today Emerald re-confirmed the date and location that we originally announced for the 2018 Outdoor Retailer + Snow Show. We are also pleased to see that the show will remain in Denver for the foreseeable future! This is great news for our industry! We hope this […]

Brandlive Video Questions & Updates

By SIA | May 31, 2017 | 0 Comments

Thanks to everyone that joined SIA’s Nick Sargent for our Brandlive video event. One thing we’ve heard from all our members is that “better and transparent communication” is needed and this is one step in getting there! SIA will be  providing regular updates, video events and communicating SIA’s successes, challenges and progress through all our […]

Rossignol’s Nick Castagnoli on The Sessions @ SIA

By SIA | April 4, 2016 | 0 Comments

  Rossignol’s Nick Castagnoli discusses maintaining a top position in the ski hard goods market, new carbon technology & the decision to consolidate its bindings offering. When you have the top two selling skis in North America, how do you possibly go up from there? Rossignol has been a staple in the ski industry since […]