News Category: Shop-Eat-Surf Article

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Snow Resorts Roll Over Many “COVID” Keepers After Banner Year

September 29, 2021

In partnership with Shop-Eat-Surf By Tiffany Montgomery | Originally Published September 29, 2021 The pandemic forced many companies to innovate, including snow resorts. And resorts are carrying over some of those improvements this year. Last year at this time, the snow industry had no idea to what to expect for the winter season given much […]

Evo CEO on Current Sales Trends, Expansion Plans, Annual Revenue and More

August 31, 2021

In partnership with Shop-Eat-Surf By Tiffany Montgomery | Originally Published August 31, 2021 An edited transcript our SES Live video interview with Bryce Phillips with lots of very interesting information, including evo’s annual revenue figures and early reads on the snow season. For our recent SES Live video series, we had a great talk with […]

The Realities of Core Retail at a Time of Huge Demand

August 10, 2021

In partnership with Shop-Eat-Surf By Tiffany Montgomery | Originally Published July 1, 2021 When SES toured stores in San Diego in May, one of the interesting conversations we had was with Tim Kirkpatrick, the owner of Wavelines Surf Snow Skate. Tim has deep roots in the industry and started working as a teenager at Clairemont […]

Snowboard Sales Boom This Season

April 5, 2021

Shop Eat Surf speaks to brands, retailers, and NPD about the surprising snow sales trends that have developed this season. In partnership with Shop-Eat-Surf By Tiffany Montgomery | Published April 5, 2021 There were many questions headed into the snow season this year. Would resorts be able to operate? Would people feel comfortable going to resorts? […]

North Face President Steve Murray on Go-Forward Strategy

March 25, 2021

Shop Eat Surf speaks with Steve about how he ended up back at VF Corp., the changes he is making to The North Face’s strategy and how the brand is looking to rejuvenate the Americas business. They also asked Steve, a footwear industry veteran, about his big plans for North Face in that category. In […]

Phunkshun Finds Doing Good is Good for Business

February 26, 2021 1 Comments

The company quickly pivoted to making PPE during the pandemic. They got a big boost when Colorado Governor Jared Polis wore a Phunkshun mask during a press briefing advocating the wearing of masks.  In partnership with Shop-Eat-Surf By Tiffany Montgomery | Published February 26, 2021 Phunkshun Wear has had a down and then up ride […]

686 Joins the Outdoor Sales Surge

February 1, 2021

It’s not just snowshoe and backcountry brands that are having a good season. We talked to Mike West and Jono Zacharias about adjustments 686 made after the pandemic struck, how sell through is going this snow season, and how pre-book orders for next season are shaping up. In partnership with Shop-Eat-Surf By Tiffany Montgomery | […]

The Snow Winners So Far This Season

January 20, 2021

NPD put hard numbers to winter sales trends during SIA’s Industry + Intelligence Day at OR Winter Online. In partnership with Shop-Eat-Surf By Tiffany Montgomery | Published Jan 20, 2021 It’s common knowledge in the snow industry that snowshoes, Nordic, splitboards and backcountry gear are selling well so far this season. But NPD put hard […]

K2 Sports President on Mindbender Success, Winter Sales Trends, and the Rise of DTC

January 11, 2021

“All I can say is I would be concerned if I was the competition,” John Colonna said. “Freeride is our category and I look forward to continuing to take back our market share from the European brands.” In partnership with Shop-Eat-Surf By Tiffany Montgomery | Published Jan 11, 2021 We reached out to K2 Sports […]

Christy Sports VP on Winter Sales Trends

December 21, 2020

Thomas O’Winter, the longtime VP of Merchandising, shares how the large industry retailer approached this season and what is selling thus far. In partnership with Shop-Eat-Surf By Tiffany Montgomery | Published Dec 21, 2020 Like many sports retailers, Colorado-based Christy Sports Ski and Snowboard had a great summer. The retailer, which has 65 stores in four states, […]