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SMITH EXPANDS PARTNERSHIP WITH ALTERRA MOUNTAIN COMPANY

July 28, 2022

PORTLAND, OR (July 28, 2022) – SMITH is excited to announce its renewed and expanded partnership with Alterra Mountain Company as the exclusive product sponsor of eyewear and helmets among 15 Alterra-owned resorts across North America. The extended four-year agreement highlights SMITH and Alterra’s shared passion for the mountains and targets a multi-season approach to […]

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MONTANA BASED PEAK SKI COMPANY APPOINTS DARRIN HAUGEN AS VICE PRESIDENT OF INNOVATION, DESIGN AND PRODUCTION

July 25, 2022

BOZEMAN, Montana, July 26, 2022—Peak Ski Company’s Cofounder and Chief Executive Officer, Andy Wirth, announced today that Darrin Haugen has accepted the position of Vice President of Innovation, Design and Production at the Montana based company. In April of this year, the Peak Ski Company was launched, and the company announced its 22/23 lineup of […]

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Houdini and The Woolmark Company Launch New Collection Made of Natural Materials

July 19, 2022

The New Naturals – developed in close cooperation with The Woolmark Company, TENCEL™ and Südwolle Group, that reflects the high sustainability standards of all partners STOCKHOLM (July 19, 2022) Driven by its love for nature, circular sportswear brand Houdini has been revolutionizing the outdoor and textile industry since 1993, creating real alternatives to linear apparel […]

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SCOTT RANDALL NAMED GLOBAL VP OF PRODUCT AT SMITH

July 18, 2022

PORTLAND, Oregon (July 18, 2022) – SMITH – global market leader in snow goggles and helmets and industry innovator across bike helmets, sport, lifestyle, and prescription eyewear – is excited to announce the appointment of Scott Randall to the role of Global Vice President of Product. With over two decades of experience working within the […]

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SNOW PARTNERS HONORED IN TOP WORKPLACES NATIONAL SURVEY

June 6, 2022

MONTVILLE, NJ (June 30, 2022) – SNOW Partners, a world-renowned authority in resort operation whose mission is to enhance lives by building lasting connections, along with its Mountain Creek Resort and Big SNOW American Dream indoor snow facility, have been recognized as a top place to work in New Jersey by the Top Workplaces National Survey. Additionally, SNOW Partners […]

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Nester Hosiery recognized by North Carolina Manufacturing Extension Partnership for Manufacturing Excellence

May 31, 2022

Mt. Airy, NC, (May 3, 2022) – Nester Hosiery, a leading U.S. manufacturer of performance merino wool socks and parent company of the Farm to Feet sock brand, was recently recognized by North Carolina Manufacturing Extension Partnership (NCMEP) with a 2022 Manufacturing Leadership Award for Sustainable Manufacturing. The NCMEP award program recognizes manufacturers for their […]

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Moosejaw Expands “Fearsome Critters” Ambassador Program, with Runners, Backpackers, Snowsports Enthusiasts, and Climbers for Creative Content and Adventures

May 18, 2022

MADISON HEIGHTS, Mich. (May 17, 2022) – Moosejaw, a leading retailer specializing in outdoor gear and apparel, today expanded its brand ambassador program, “Fearsome Critters”, with the additions of outdoor enthusiasts who are backpackers, climbers, trail runners and snowsports athletes who love Moosejaw. “At Moosejaw, we’ve always loved the idea of “fearsome critters” – the […]

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PEAK SKI COMPANY APPOINTS TRACY CHANG CHIEF MARKETING OFFICER

May 2, 2022

Award winning, industry leading executive and digital marketing expert selected to lead the marketing effort for the innovative new Montana-based Peak Ski Company, LLC BOZEMAN, Montana, May 2, 2022—Peak Ski Company’s Cofounder and Chief Executive Officer, Andy Wirth, announced today that Ms. Tracy Chang has been named the Chief Marketing Officer. On Wednesday, April 6, […]

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Geartrade’s UnNew Marketplace Keeps Over 45,000 Units of Equipment and Apparel out of the Landfill for 2021

April 22, 2022

Salt Lake City, Utah (Friday, April 22, 2022) — Geartrade (geartrade.com), the online marketplace for UnNew outdoor gear and apparel, this week announced annual recommerce gear retention statistics including the resale/reuse of 45,590 outdoor goods in 2021, and the resale/reuse of nearly 17,000 outdoor goods in the first quarter of 2022. Geartrade’s resale statistics point […]

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Tecnica Footwear Expands MAGMA Series With the Addition of a Synthetic Mid-Cut Hiker

April 20, 2022

April 20, 2022 – New for Spring/Summer ’22 and soon to hit stores, Tecnica introduces theMAGMA MID S GTX – a versatile, lightweight mid-cut hiker, designed for those who prefer a quick pace on the trail but also require steady grip for technical rocky scrambles. One of the lightest multi-functional boots on the market, the MAGMA […]

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