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Giro Partners as Official Helmet Supplier of Mammoth Mountain's Unbound Terrain Parks

December 10, 2017

The continued relationship brings Giro together with organizations committed to lowering the instances of injury in their customers with inclusion in Mammoth Mountain’s Safety Month.

Vans Snow Partners with Team Rider Dan Liedahl to Deliver Customized Implant for 2017/18 Winter Season

December 10, 2017

Showcasing Danimals’ original artwork, the Vans Implant is equipped with classic snowboard boot construction, finished with a fully-loaded feature package that caters to the needs and wants of every style of rider.

Historic Investments and Transformation for Whistler Blackcomb and Park City Mountain

December 10, 2017

Vail Resorts, Inc. (NYSE: MTN) announced that the company plans to make an historic investment of CAD$66 million (USD$52 million) at Whistler Blackcomb this season focusing on three new lifts at the heart of the resort. This transformative investment features the addition of a new gondola on the Blackcomb side of the mountain, as well […]

Smith Grows Creative Team, Appoints Andy McCabe to Creative Director

December 8, 2017

Originating from Sun Valley, Idaho, Smith was founded in 1965 with the invention of the first snow goggle featuring a sealed thermal lens and breathable vent foam.

Black Crows Teams with White Cloud to Launch North American Apparel Program

December 8, 2017

Black Crows was founded in 2006 in Chamoix, France, by professional freeskiers Camille Jaccoux and Bruno Compagnet. The company introduced its growing line of freeskis to the North American market in 2014 and has since taken off, growing a dedicated following in North America and beyond.

Salomon Launches Touring Binding It Says Changes Backcountry Skiing Performance

December 8, 2017 2 Comments

Seven years in the making in collaboration with some of the best freeskiers on the planet, Salomon, and at the same time Atomic, unveils the S/LAB SHIFT MNC binding for the 2018/2019 season.

Coalition Sues to Stop Trump’s Dismemberment of Bears Ears National Monument

December 7, 2017

A broad coalition of Native American, conservation, and historic preservation organizations, outdoor industry, scientists, and outdoor recreationists sued the Trump Administration December 6, 2017, to strike down the President’s overreach of authority in revoking the Bears Ears National Monument. The group says the President’s proclamation is contrary to law, ignores overwhelming public support for the […]

Mountain High Resort Opens 2017-18 Season on December 6

December 6, 2017

SoCal’s "Closest Winter Resort" has been busy making snow for the start of a highly anticipated season.

Ski Utah Hires Albert Kenworthy as New Sales and Membership Manager

December 6, 2017

Ski Utah is a membership association representing Utah’s $1.4 billion-dollar wintersports industry, including 14 alpine ski resorts and a membership of over 250 industry partners.

Direct Alpine Enters North American Market

November 28, 2017

Czech maker of technical outdoor wear establishes distribution and operations based in Eagle, Colorado.