Snowsports Industries America posts news and information about the snowsports industry - as well as press releases, brand stories and other member-focused blogs here in our news portal. Please forward press releases or any relevant news to SIA here.
Day 1: It’s On! Over 1000 brands, more than 1000 working media, and over 11,000 retail buyers! Day 1 is in the books and we all made it. Here are some photos from the day… Warren Miller was a true icon in the ski industry – an inspiration to generations of skiers. Warren Miller not […]
In case you missed our daily show wrap up emails…
We did it! The first combined Outdoor Retailer + Snow Show is finished in Denver and we are deep in setting up at Copper Mountain for the SIA / WWSRA On-Snow Demo! The first Outdoor Retailer + Snow Show in Denver was a blast and the overall vibe was awesome. Learning curve? You bet, but […]
“We couldn’t do our buy without the two days of this demo.” — heard on the chairlift from two Colorado retailers.
Gianna Andrews is a nomad painting her world—and the destinations are infinite. “I like to create tiny worlds on pieces of wood. Worlds that send your brain on a trip and leave your body behind. Dream worlds that can free your mind,” she said. Andrews is a self-proclaimed artist, skiier and nomad whose acrylic paintings […]
January, 4, 2018 Dear SIA Member, The Board of Directors and the management of SnowSports Industries America, Incorporated (“SIA”) cordially invite you to attend the Annual Meeting of the members of SIA. The meeting will be held on Tuesday, January 23, 2018 at 5:00 pm at the Colorado Convention Center, 700 14th Street, Denver, CO, […]
The SIA Participation Study is a comprehensive look at nationwide participation in winter sports including alpine skiing, telemark skiing, snowboarding, Nordic skiing, snowshoeing and sledding. The study covers all areas including participant demographics, frequency, regional participation, crossover activities, and more. Published annually, this acclaimed report serves as a reference tool for the snowsports industry. Visit […]
We’re over half way done with our series of Town Halls and Think Tanks, making eleven stops in eight different cities across the country and one stop in Canada. These have been incredibly rewarding opportunities to meet with members and stakeholders in their home regions and better understand what the most pressing priorities are for […]