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SAVE THE DATE | January 27 | Industry + Intelligence

October 12, 2015

We’re super excited to welcome back Industry + Intelligence to the 2016 SIA Snow Show on Wednesday, January 27 (day before the Show opens) after an overwhelming reception at last year’s Show. The industry day is schedule to have nearly 20 sessions covering five core intel tracks – State of the Industry, Manufacturing and Production, Business Development, […]

Ski and Snowboard Mechanics Workshops Are Filling Up; Discovery Mountain, MT, Workshops Next Week Have a Few Spaces Left – Register Now!

October 9, 2015

The Ski & Snowboard Mechanics Workshops will complete their training programs at Copper Mountain by the end of the week, and will head off to Discovery Ski Area in Montana for two days of hands-on training for binding mechanics (Oct 12) and ski and snowboard tuners (Oct 13). The staff reports that there is still […]

Trans Pacific Partnership Agreement Has Been Reached, Benefitting SIA Members with Reductions in Trade Barriers

October 8, 2015

    On Monday, an agreement was reached on the Trans Pacific Partnership (TPP) between the United States and eleven Pacific Rim nations. Representing 40% of world trade, and the destinations for over 60% of US exports, the groundbreaking partnership represents the largest trade agreement reached since the formation of the World Trade Organization in […]

Retail Preparedness – EVM Liability Shift and Inventory Management Guidelines.

October 8, 2015

I sat down with Scott Smith, the Director of Operations at SIA member company Management One, to get his take on the new credit card processing requirements and inventory shop management. EMV Liability Shift On October 1, the impending EMV liability shift went into effect across the national retail community. In short, the newly imposed payment technology […]

Incoming President Nick Sargent on his Path to SIA: From Hiking Stowe as a Grom to Helping Connect People With the Industry and Protecting the Future of Snow Sports

October 5, 2015

Incoming President Nick Sargent has been in our McLean offices for about a month now, and we’ve really enjoyed getting to know him while learning about his history and hearing about his vision. Now that we’ve settled into this transitional period at SIA, we thought it was a good time to sit down and ask […]

SKI Magazine Presents The Snow Report Show with Halley O'Brien

October 5, 2015

Where funny meets informative every other week, all season long. Want to know how much it snowed at your favorite resort? Keep movin’. Want a funny, informative view of resorts, events, and happenings in the ski industry? You’re in the right place. The art of The Snow Report: It’s a 4:30 a.m. alarm and infinite cups of […]

Call for Leadership Award Nominations: Outdoor Industries Women’s Coalition to Honor Outstanding Women Leaders in the Outdoor & Snow Industries

October 5, 2015

The Outdoor Industries Women’s Coalition (OIWC) is pleased to announce the annual call for nominations for its Pioneering Woman Award and First Ascent Award in the outdoor and snow industries. These prestigious awards were established by OIWC to recognize the remarkable impact women have had in these industries, their local communities, and on their colleagues. The […]

GoPro Shines a Light on NonProfits

October 5, 2015

GoPro has announced exciting plans to help organizations reach their goals. Plus: The discussion about online harassment reaches a national audience. In a world of viral videos and short-lived internet content, the pressure to share new, engaging stories can be a burden for nonprofits. Because engagement and awareness promotion are central to an organization’s success, this […]

DIY Wednesday: Painterly Expressions

September 30, 2015

With the change of seasons, now is a great time to update interior or exterior walls or give a boost to your front door with a bright splash of color. Walls, doors and baseboards all take a beating in a retail space.  Paint is also one of the quickest ways to spruce up a dark […]

What Does Your Marketing Tell Women About Your Brand?

September 28, 2015

Are you giving women the emotional connection with the outdoors they want from your brand? Women are looking for a brand story they can relate to, identify and engage with — and promote and include — as part of a personal collection of “badges.” One that tells the world, “hey, this is who I am […]