News Category: Advocacy

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Nordica Announces The Connect Tour

December 19, 2023

WEST LEBANON, N.H. – Dec. 19, 2023 – Snowsports brand Nordica announced The Connect Tour, a multi-resort national tour to help connect and build communities of women+ through group ski days. “Skiing makes people feel alive. We want to share that joy with others, and help them make a connection with a new ski buddy,” […]

Joining The Global Climate Conversation

May 3, 2023

Last month, at the invitation of the Federation of the European Sporting Goods Industry (FESI) and their partner, Peak 63,  SIA had the opportunity to join a meeting of the FESI-Winter Sports Network (FESI-WSN) hosted at the ELAN headquarters just outside of Ljubljana, Slovenia. Making up the FESI-WSN coalition is the market share of the […]

SIA Focuses on Tangible Climate Change Action with ClimateUnited Month

April 4, 2022

ClimateUnited Month aims to bring together the industry in the name of climate solutions Park City, Utah (April 4, 2022) – Snowsports Industries of America (SIA) is pleased to announce the first ever ClimateUnited Month, April 2022. This entire month will be dedicated to reinforcing SIA’s commitment to uniting and mobilizing the winter outdoor industry […]

April 2022 – SIA’s Annual ClimateUnited Month!

March 30, 2022

SIA’s ClimateUnited Month highlights the organization’s commitment to facilitating industry-wide innovation to ensure the winter outdoors thrives for future generations. During ClimateUnited Month, SIA provides ready-to-implement tools and techniques for member companies to gain immediate business value through reducing climate impact and sharing that commitment with staff and customers. In April, SIA will focus on […]

Winter Outdoor Industry For Ukraine

March 18, 2022

The Russian invasion of Ukraine has forced millions of innocent Ukrainians to flee their homes and fight for their lives without adequate supplies, clothing or personal items to survive. We are witnessing the mass displacement of families and individuals in the harsh cold of winter – it is a devastating tragedy, and an urgent humanitarian […]

Join us at See Change Sessions, a one-of-a-kind summit that gathers a global crew of adventurous minds to solve some of the world’s biggest problems.

February 8, 2022

See Change Sessions // The Winter Summit March 3–4, 2022 Online → Worldwide 🌍  // In Person → Vermont USA ⛰ REGISTER NOW → https://www.seechangesessions.com/register   SIA is proud to be an alliance member with See Change! Join us for the Winter Summit (March 3-4, 2022) to learn from field-leaders and take part in conversations […]

Want to learn more about SIA’s new ClimateUnited Lab?

February 2, 2022

Need Some Help With Your Climate Action Strategy?  Join Us For A 30-Minute Introductory Overview of SIA’s New ClimateUnited Lab February 2, 2020 Last week we launched the winter outdoor industry’s latest tool in addressing climate change, SIA’s ClimateUnited Lab. SIA’s ClimateUnited Lab provides the playbook, tools and guidance for businesses of any size to develop and […]

AFT Sends Letter to House Ways & Means Leadership Ahead of Hearing on Competitiveness with China

December 1, 2021

WASHINGTON, D.C., (December 1, 2021) — Today, Americans for Free Trade (AFT), a broad coalition of American businesses, trade organizations, and workers united against tariffs sent a letter to House Ways & Means Committee Chairman Richard Neal (D-MA-1) and Ranking Member Kevin Brady (R-TX-8), as well as House Ways & Means Subcommittee on Trade Chairman […]

Outdoor Biz Podcast Episode #299 – How to Future-Proof Your Business in the Digital Age with SIA President Nick Sargent

October 26, 2021

Rick Saez’s Outdoor Biz Podcast Episode #299 – How To Future-Proof Your Outdoor Business In The Digital Age With SIA President Nick Sargent October 26, 2021 The unexpected pandemic impacted a large number of businesses, most especially in the outdoor industry. So the question everyone now asks is, how can you future-proof your business with […]

Snowsports Industries America and Winter Outdoor Industry Push for Passage of Bold Climate Legislation

October 20, 2021

 46 outdoor brands sign letter to Congress in support of climate provisions in reconciliation package Park City, Utah (October 20, 2021) – Snowsports Industries America (SIA) – with support from more than 40 businesses with an active interest in the winter outdoor industry – has sent an open letter to members of Congress urging them to consider […]