Helmets to be used at multiple locations including the new adaptive sports facility in Sugarbush and on biking trails throughout Vermont
PLYMOUTH, Mass. (Nov. 16, 2021) – Bern Helmets, Bern Helmets, respected internationally for its proprietary street-inspired bike, snow, and action sports helmets, is pleased to announce a partnership with Vermont Adaptive Ski and Sports, a nationally recognized nonprofit providing year-round sports and recreational programs for people with disabilities. Between last year and 2022, Bern will have contributed more than 300 helmets in a variety of sizes and styles for snow and bike activities in Vermont for participants with Vermont Adaptive.
Helmets are divided between the new adaptive sports facility in Sugarbush, opening Dec. 10, Vermont Adaptive Ski and Sports’ traveling bike fleet and some were given directly to Vermont Adaptive participants. The traveling mountain bike fleet is used by participants all over Vermont and accesses many of the Vermont Mountain Bike Association Chapters’ trails. The traveling fleet is made up of a variety of different mountain bikes that serve those with diverse abilities. Additional helmets were gifted to participants directly to adhere to safety protocols during Winter Programming in 2021.
“Our relationship with Bern is critical to our programs,” said Jeff Alexander, director of strategic partnerships and business development for Vermont Adaptive Ski and Sports. “Their donation of helmets enables athletes to ski, ride and bike in safety and in style. Many participants don’t own their equipment; being able to provide best- in- class equipment breaks down one of many barriers to getting outside and playing.”
“Supporting Vermont Adaptive’s mission is consistent with Bern’s DNA,” said Mickey Russell, social media manager. “We’re proud to support their year-round programming efforts in order to help people of all abilities experience the outdoors. This is just one of many ways we hope to get more people outside.”
About Vermont Adaptive:
Vermont Adaptive Ski and Sports is a nationally recognized organization that empowers people of all abilities through inclusive sports and recreational programming regardless of ability to pay. In addition to sports, year round programming options integrate environmental, holistic wellness, and competitive training philosophies for people of all ages with cognitive, developmental, physical and emotional behavioral disabilities. Vermont Adaptive promotes independence and furthers equality through access and instruction to sports and recreational opportunities including alpine skiing, snowboarding, and other winter sports; kayaking, canoeing, sailing, cycling, hiking, rock climbing, tennis, horseback riding, and more. More than 400 volunteers serve clients of all abilities with physical, cognitive and emotional disabilities from all over the world in three winter programming locations in Vermont – Pico Mountain at Killington; Sugarbush Resort in Warren; and Bolton Valley Resort in Bolton. Summer programs are provided state-wide. For more information, visit www.vermontadaptive.org.
About Bern:
Located in Plymouth, Mass., Bern, privately held, originally invented The Famous Bern Baker designed by veteran Jonathan Baker and worn by Seth Wescott, winning Gold in the snowboard cross in 2006 Torino Olympics introducing the “stealth Brim style” to the world. Today, Bern is building upon its 15-year legacy of pioneering street-inspired gear that sets the tone for style, comfort, and safety on the streets, park, trails, slopes, and on the water.
Bern focuses on designing stylish, innovative, and purpose-built helmets that appeal to action sport devotees looking for something a little out of the ordinary. Being the original all-season helmet brand, the Bern team is passionate about being active, and having fun. Bern strives to make high-quality products that speak to kids, commuters, casual riders, and dedicated athletes. Bern recognizes the fact that today, consumers are searching for alternative modes of transportation and is 100% committed to developing a durable, versatile performance product that excels in the micromobility category. Working with both in-house designers and respected experts in the field, Bern expects to introduce a helmet for micromobility in 2021. Bern is committed to its mission of providing enthusiasts with an experience that will help them Stay Out There and get the most out of doing the things they love.
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