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How Phunkshun Wear Has Remained Committed To U.S. Manufacturing Since Day One

October 9, 2019

A talk with Phunkshun CEO Jay Badgley on the benefits and importance of manufacturing products in the U.S. In the summer of 2010, Jacob Levy and Lanny Goldwasser were working as snowboard instructors in New Zealand, chasing an endless winter across the globe from their home in Summit County, Colorado. With over 300 days a […]

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China Tariffs: Ground Zero is the Sales Floor

October 9, 2019

As the China tariffs become an unfortunate reality throughout our industry, we reached out to some of our members for their thoughts on how the tariffs would be impacting their business. Following are some thoughts from one of our retail partners, Kjerstin Klein at Willi’s Ski and Snowboard Shop, in Pennsylvania. In this trade war […]

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Fischer My Ranger 96 TI Adds Ski Magazine’s “Best in Test” to Awards Haul

September 26, 2019

Posted: September 24, 2019 AUBURN, NH – Heralding the Fischer My Ranger 96 TI as “a new queen of the hill,” SKI Magazine chose the new-for-2019 model as a “Best in Test” pick. The award, a part of the annual SKI Magazine Gear Guide, called out the ski’s versatility and smooth feel as characteristics pushing it to the top […]

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Nordica’s All Mountain Enforcer 104 Free Earns Outside Magazine’s “Gear of The Year” Award

September 26, 2019

WEST LEBANON, N.H. – Sept. 24, 2019 – It’s official. The embargo has been lifted and Nordica announces the newest ski in its all mountain men’s ski line, the Enforcer 104 Free, has earned one of Outside Magazine’s “Gear of The Year” awards for the 2019-2020 season. “It is an honor to receive a ‘Gear of the […]

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Why Outdoor Brands Are Joining the Global Climate Strike

September 24, 2019

permalink:  nhttps://gearjunkie.com/global-climate-strike-outdoor-brands

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Shorter ski seasons, worsening wildfires: How climate change will hit outdoor recreation in the Pacific Northwest

September 24, 2019

Permalink:  https://www.seattletimes.com/life/outdoors/short-winters-wildfires-altered-landscapes-how-climate-change-will-impact-outdoor-recreation-in-the-pacific-northwest/

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The Doug Coombs Foundation Becomes Coombs Outdoors

August 29, 2019

  (JACKSON, WY, August 22, 2019) – The Doug Coombs Foundation today announced a new name and brand identity, Coombs Outdoors, effective immediately. The Doug Coombs Foundation began as a ski organization in 2012 and has since grown to serve more than 250 kids annually in Teton County through year-round outdoor activities, including skiing, hiking, […]

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Rossignol Group Partners with Verde Brand Communications

August 29, 2019

  Verde will help direct North American public-relations efforts around Rossignol hardgoods and apparel, Dynastar skis, Lange boots and Look bindings. Park City, UT (Aug. 28, 2019) – Rossignol Group, a global leader in winter sports and outdoor recreational equipment, and a name intrinsically linked with the history of skiing, has teamed up with Verde […]

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Armada Skis Names Matt Rihm Director of Product & Innovation

August 29, 2019

Rihm will oversee global product, innovation, and design strategies. Rihm comes to Armada from the Rossignol Group Park City, Utah (August 27, 2019)– Armada Skis today announced Matt Rihm will join the ski and apparel manufacturer’s product development team in the role of Director of Product & Innovation. In his new position, Rihm will design and […]

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SIA Partners With The Lighthouse Group

July 25, 2019

LIG Solutions, a division of Lighthouse Insurance Group, announces a partnership with SnowSports Industries America (SIA) to offer its members, their families, their employees, and others committed to the SIA mission access to exclusive healthcare insurance coverages. Healthcare is not a one size fits all endeavor, and neither is the insurance coverages offered through LIG Solutions. […]

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